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The secret of Matsuya Ginza, the iconic shopping center of Ginza! 155 years in history

The secret of Matsuya Ginza, the iconic shopping center of Ginza! 155 years in history

Overview of Matsuya Ginza

Matsuya Ginza has been working with the Ginza district since its establishment in 1869. Located in Ginza's heart, it offers customers high-quality products and services in Japan and abroad. With a history and tradition rooted in the community for more than 150 years, it is loved by many people as a representative department store of Ginza.

Located in the heart of Ginza, Matsuya Ginza offers quality products and services to customers in Japan and abroad. With the historical significance of having the only main store in Ginza, the company continues to develop its business rooted in the local community. As a result, it has been loved by many customers over the years and has become a landmark in Ginza.

Matsuya Ginza is known as a place that actively promotes traditional Japanese culture. By offering exhibitions of traditional crafts, works of art, and the latest fashion items, Matsuya Ginza offers a diverse experience that blends Japanese culture with cutting-edge trends.

Matsuya Ginza is the only department store with a main store in Ginza, and its history is deeply rooted in the local community. For more than 150 years since its establishment, the company has walked alongside the Ginza district, keeping pace with the changing times while valuing its unchanging commitment to its customers. This history and tradition are the strength and appeal of Matsuya Ginza.

 

Floor Guide

Matsuya Ginza is a long-established department store that represents Ginza. Various stores are lined up from the first basement to the eighth floor to meet a wide range of needs. The official website provides information on opening hours, access information, floor guides, stores and brands, and events.

The first basement floor is a food floor with a wide selection of fresh produce and unique sweets. There is also a full delicatessen, ideal for selecting souvenirs. A wide variety of food products are available, offering a variety of ways to enjoy food.

The first floor is very popular among female customers, concentrating on cosmetics and jewelry stores. The latest trendy items and luxury brands are available to create a memorable occasion shopping experience. The wide selection of products meets the needs of female customers.

Restaurant City on the 8th floor is where various restaurants offering Japanese, Western, Chinese, and other cuisines are gathered. You can enjoy meals for a variety of occasions. It offers a relaxed dining space amid the bustle of Ginza.

 

Design Features

Matsuya Ginza is a department store with a modern and sophisticated design that blends in with the Ginza district. The glass façade creates an open space that attracts visitors. The official website provides necessary information for users, such as business hours, access information, floor guides, store information, and event information.

LED lighting installed on the exterior walls in 2006 has become a symbol of the nighttime Ginza district. These lights highlight the exterior of Matsuya Ginza and serve as a landmark for Ginza at night. The sophisticated design and beautiful light at night are one of the striking attractions of Matsuya Ginza.

The show windows of Matsuya Ginza constantly change with the seasons and events, delighting visitors. The designs that reflect the times are preserved as an archive and tell the story of Matsuya Ginza's history. These changing show windows add to the vibrancy and charm of Matsuya Ginza.

The architectural design of Matsuya Ginza is characterized by many ingenious features that prioritize visitor safety. For example, the aisles are wide, and flow lines are designed to ensure safety, as well as evacuation routes in the event of an emergency. These innovations provide an environment where visitors can enjoy shopping and strolling with peace of mind.

 

Trends of Foreign Tourists

Duty-free sales at Matsuya Ginza have increased significantly, in line with the number of foreign tourists visiting Japan. Purchases by Chinese tourists have been particularly significant, reaching 31.4 billion yen in the first half of 2024, 2.2 times that of the previous year, and accounting for about 50% of total sales. This is the result of a significant contribution from Chinese tourist spending, which had been slow to recover after the coronavirus dawn: duty-free sales by Chinese tourists, which were 8.1 billion yen in the first half of 2019, declined to 6.7 billion yen in the first half of 2023 but increased to 21 billion yen in the first half of 2024.

Influenced by the weak yen, foreign tourists are aggressively purchasing expensive luxury brand goods, mainly bags, watches, and jewelry. This trend is evident in sales data from Matsuya Ginza, showing strong sales of high-end items.

The nationalities of visitors to Japan are becoming more diverse, and in addition to China, tourists from Taiwan and Hong Kong are on the rise. Data from Matsuya Ginza shows that while the number of tourists from China remains high, the number of tourists from Taiwan and Hong Kong is also rising.

 

Introduction of New Services

Matsuya Ginza has introduced an online reservation service, matsuyaginza.com, to ease congestion caused by the increase in foreign tourists. This service allows customers to reserve items online before visiting the store and smoothly pick them up at a dedicated counter. Pre-ordering is expected to reduce waiting time for duty-free procedures and ease congestion.

The advance reservation system is expected to significantly reduce waiting time at duty-free counters. Visitors to Japan can smoothly pick up their reserved items at the dedicated counters and complete duty-free procedures at the same time. This system is expected to help reduce store congestion and improve customer satisfaction.

For customer convenience, two options are available for merchandise pickup: in-store pickup and home delivery. In-store pickup offers quick pickup at a dedicated counter, while home delivery is flexible to suit the customer's convenience. This variety of pickup options will lead to greater customer satisfaction.

 

Recommended Lunch Spots

Ginza Aster is a Chinese restaurant located in Matsuya Ginza. It is known for its Szechuan cuisine and dim sum. In a relaxed Ginza atmosphere, you can enjoy authentic Chinese flavors. A variety of menu items are available to satisfy visitors.


Tempura Shinjuku Tsunahachi Ginza, a long-established tempura restaurant celebrating its 100th anniversary, is famous for its freshly fried tempura. You can taste authentic tempura using traditional techniques and paying attention to ingredients. Enjoy the full flavor of tempura while sitting at the counter and watching the chefs' craftsmanship up close and personal.

Miyagawa Honjon is a Japanese restaurant where you can enjoy eel and loach dishes. Located inside Matsuya Ginza, it is ideal for lunch or dinner between shopping trips. You can enjoy a traditional taste sensation using fresh ingredients.

This long-established coffee shop, famous for its omelet rice, is frequently featured in the media. The restaurant offers exquisite omelet rice using the finest ingredients and cooking methods. It has a relaxed atmosphere where you can enjoy your meal at your leisure—recommended for those who want to spend a special moment in Ginza.

 

Access and Transportation

Matsuya Ginza is directly connected to Ginza Station on the Tokyo Metro Ginza, Marunouchi, and Hibiya Lines. It is also accessible from several train lines: a 3-minute walk from Ginza 1-chome Station on the Tokyo Metro Yurakucho Line and an 8-minute walk from Yurakucho Station on the JR Yamanote Line. This provides convenience for customers using various modes of transportation.

Customers arriving by car can also feel at ease. Matsuya Ginza has a parking lot. During busy times, priority will be given to customers lined up on Matsuya-dori. Free parking hours vary depending on the amount of your purchase.

Ginza Chuo-dori will be a pedestrian paradise on weekends. This is the perfect time to enjoy a leisurely stroll and take a closer look at the area's stores. Please note, however, that access by car will be restricted. The hours of the pedestrian paradise are subject to change due to weather and other factors.

It is near JR Yurakucho Station and Tokyo Metro Ginza 1-chome Station. It is easily accessible on foot, making it convenient for tourists and shoppers. The surrounding area offers various restaurants and other facilities for all-day enjoyment.

 

Nearby Sightseeing Spots

Kabuki-za Theater is where you can watch kabuki, a traditional Japanese performing art. In addition to the performances, there are many Kabuki-related souvenir stores around the theater, so you can buy souvenirs in addition to seeing a performance. It is where you can enjoy the fusion of a traditional atmosphere and modern souvenirs.

Ginza Mitsukoshi is a shopping destination with a wide selection of luxury brands. Located in the heart of Ginza, it is crowded with tourists. Here, you can experience the wide selection of various brands and the sophisticated atmosphere typical of Ginza.

Tokyu Plaza Ginza is a commercial facility where you can enjoy the latest fashion items and gourmet food. With a diverse selection of stores and restaurants, visitors can experience the trends in Ginza firsthand. It also hosts events, so you will discover something new every time you visit.

GINZA SIX is a large-scale commercial facility that combines art and shopping. In addition to various brand-name stores, the building also displays contemporary artworks, allowing visitors to enjoy shopping and experiencing art simultaneously. The rooftop garden is a relaxing place to forget the hustle and bustle of the city.

 

Official Site (English)→ Matsuya Ginza

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